London’s Big Fashion Night Out

On Thursday September 6th some of the biggest and most famous stores in London will be taking part in a vast celebration of all aspects of shopping, the event in London being part of a celebration that is taking place right across the world. There will be one time only special offers and incredible retail events taking place in the city that you really don’t want to miss out on.

Photo licensed under a CC license from Fun Cheap SF
Photo licensed under a CC license from Fun Cheap SF


Head into the Seven Dials shopping area and step into any of the beauty salons, lifestyle or fashion stores and even the restaurants and you will find yourself being offered complimentary drinks, special offers and makeovers to make you feel a million dollars. This is a great shopping area so make sure that you get there to take advantage of any freebies that are being offered for one night only.

John Lewis

The John Lewis store on Oxford Street is never short of customers, but add to their usual attractions a live catwalk show featuring Somerset by Alice Temperley, an in-store DJ for the ultimate in party atmosphere plus complimentary chocolates and drinks and you have yourself one excellent evening in the making. The impressive beauty hall in the store will be filled to capacity with all of the latest products required to achieve the very latest catwalk looks.


Liberty is going to town for the Big Fashion Night Out with designer Jonathan Saunders running a photo booth.  The idea behind the booth is that you will strike a pose wearing your very best Jonathan Saunders designs and the winning photo will win the model a photo opportunity with the designer himself. As if that wasn’t enough Roksanda Ilincic will be on hand to sign some very exclusive sketches of her incredible AW collection, and Roksanda’s Model and muse will be there to help you with your own design choices. The in house scarf styling professionals will be on hand to show you the different ways that you can wear one of their famous Liberty scarves, and the beauty hall will be completely taken over by the hair colouring team of Josh Wood, and for those looking to make their evening go with a swing there will be a specially designed Cointreau cocktail on sale in the cocktail bar.


If you can’t make the journey to the real Big Apple take a trip to New York via UGG’s Piccadilly store. In honour of Fashion Night they will be filling their store with all things Manhattan. Everyone shopping when them during the event will be taking their shopping home in an exclusive UGG shopping bag specially designed for the occasion. A DJ will be playing new York inspired tunes, apple flavoured New York style cocktails will be being served and outside of the store there will be an authentic yellow NYC Cab with a trunk filled with prizes. Pick up a key from the store and try your luck, if your key is the one that opens the trunk the prizes are yours.

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